ATLANTA, GA – As Major League Baseball’s top players descend on Truist Park for the 2025 All-Star Game, the city of Atlanta is bracing for a wave of economic activity projected to inject tens of millions of dollars into the local economy.
NATIONWIDE – As anticipation builds for EA Sports College Football 26, the game represents far more than a simple sequel, standing instead at the complex intersection of groundbreaking digital likeness technology and the ongoing legal and economic revolution of Name, Image, and Likeness (NIL) rights in college athletics.
NYON, SWITZERLAND – As the UEFA Women’s Euro 2025 tournament unfolds across Switzerland, its significance extends far beyond the pitch, serving as a powerful demonstration of the new, formidable economic power of women’s sports.
CONEY ISLAND, NY – For the first time since 2005, reigning champion Joey Chestnut will not compete at the Nathan’s Famous Fourth of July International Hot Dog Eating Contest, marking a dramatic fracture in one of America’s most peculiar sporting traditions.
FACTRAGE – The constant stream of search queries asking “is Caitlin Clark playing tonight” has become more than a pre-game ritual; it’s a clear signal of a seismic shift in the business and media landscape surrounding professional sports.
FACTRAGE – Following years of anticipation and a seismic shift in collegiate sports regulations, Electronic Arts has confirmed the development of a new college basketball video game, setting the stage for thousands of student-athletes to be compensated for their in-game likenesses.
NATIONWIDE – As basketball fans track the blockbuster trades and nine-figure deals of NBA free agency, the real competition is being waged on spreadsheets and financial models governed by a complex set of economic rules.
PITTSBURGH, PA – DICK’S Sporting Goods (NYSE: DKS) today announced a definitive agreement to acquire Foot Locker, Inc. (NYSE: FL) in a deal valued at approximately $2.4 billion. The surprising move sees the leading sporting goods retailer significantly expanding its footprint, particularly within the crucial sneaker and athletic lifestyle market. Mega-Merger: DICK’S Sporting Goods is set to […]
